LB Select
2023.11.28 03:28
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One chart to understand | This is the moment when ByteDance's revenue surpasses Tencent's!

At the end of 2021, ByteDance quietly announced that its advertising revenue has approached Alibaba's, while Tencent has experienced two consecutive quarters of negative profit growth. This is also the moment when ByteDance's revenue is about to surpass Tencent's.

This excerpt is from the article "War and Peace: The Six-Year Struggle between ByteDance and Tencent", sourced from LatePost.

At the end of 2021, a widely circulated market rumor claimed that ByteDance's domestic advertising revenue had stopped growing in the past six months. However, the reality is that during ByteDance's internal commercialization conference, the company quietly announced that its advertising revenue is now approaching Alibaba's. As of September of that year, Alibaba had achieved 318 billion yuan in advertising revenue over the past 12 months.

At the same time, Tencent is facing unprecedented challenges. Due to the impact of economic downturn and industry regulations, its profits have declined for two consecutive quarters. In the upcoming first quarter of 2022, Tencent's revenue is expected to experience rare zero growth.

This is also the moment when ByteDance's revenue is about to surpass Tencent's.