Amazon is still the "best creative"! JPMorgan: Amazon is the focus

Amazon will release its first-quarter earnings after the US stock market closes next Thursday.

For analysts at JPMorgan, Amazon is still the "best bet for creativity."

Analysts surveyed by FactSet expect Amazon to have first-quarter revenue of $124.6 billion and adjusted earnings per share of 23 cents.

Optimistic about Amazon's first-quarter performance

JPMorgan analysts are optimistic about Amazon's first-quarter performance. He said that Amazon is still the best choice in the Internet industry.

He explained that the macro environment is putting pressure on consumers, and the trend of e-commerce business in the first quarter is "still sluggish", and the growth has improved compared to the fourth quarter, but it has been slowing down throughout the period.

However, he believes that Amazon and other e-commerce companies will continue to seize market share through undeveloped categories, including groceries, clothing and accessories, and furniture.

He also believes that Amazon can improve its operating profit margin by 2023 through significant progress in the retail field, and believes that the company "is taking meaningful measures to control costs."

Amazon is the focus

Anmuth maintains its buy rating and $135 target price.

Investors may closely watch Amazon's performance. The company's CEO, Andy Jassy, said in the annual shareholder letter released on April 13 that "given the challenging macroeconomic environment, the company is more cautious in spending and is currently facing short-term resistance."

Amazon is the largest contributor to Amazon's annual operating profit.

Earlier this month, Piper Sandler analyst Thomas Champion expressed optimism about the cloud computing department, stating that its market share is 50%, and added that its performance will be better in a challenging spending environment.

Champion maintains a buy rating on the stock and a target price of $123.