Hong Kong Stock Market Update: LESI GROUP surged over 8%, skyrocketing by 224% in the first 5 trading days after its listing.
LESI GROUP surged over 8%, skyrocketing by 224% in the first 5 trading days after its IPO. As of the time of writing, it has risen by 8.96% to HKD 2.92, with a trading volume of HKD 8.69 million. Established in 2015, LESI GROUP is a Chinese mobile advertising service provider, offering comprehensive mobile advertising services to clients, marketing their brands, products, and services on media platforms operated by the company's media partners. LESI GROUP's services include mobile marketing planning, traffic acquisition, ad material production, ad placement, ad optimization, ad campaign management, and ad distribution. In the online advertising industry, mobile advertising holds a significant leading advantage. According to iResearch Consulting Group, the market size of China's mobile advertising industry is projected to increase from around RMB 366 billion in 2018 to approximately RMB 895 billion in 2022, with a compound annual growth rate of about 25.0%. It is expected to reach around RMB 1.407 trillion by 2027. However, it is worth noting that despite the continuous expansion of the market size, the industry's growth rate is expected to significantly slow down. The compound annual growth rate from 2023 to 2027 is forecasted to be only 8.7%.
Zhitong App has learned that LESI GROUP (02540) surged over 8%, skyrocketing by 224% in the first 5 trading days after its listing. As of the time of writing, it has risen by 8.96% to HKD 2.92, with a trading volume of HKD 8.69 million.
LESI GROUP, established in 2015, is a Chinese mobile advertising service provider. It mainly offers comprehensive mobile advertising services to clients, marketing their brands, products, and services on media platforms operated by the company's media partners. LESI GROUP's services include mobile marketing planning, traffic acquisition, ad material production, ad placement, ad optimization, ad campaign management, and ad distribution.
In the online advertising industry, mobile advertising holds a significant leading advantage. According to iResearch Consulting Group, based on the total advertising bill, the market size of China's mobile advertising industry increased from around RMB 366 billion in 2018 to approximately RMB 895 billion in 2022, with a compound annual growth rate of about 25.0%. It is expected to reach around RMB 1.407 trillion by 2027. However, it is worth noting that although the market size continues to expand, the industry growth rate is expected to significantly slow down. The compound annual growth rate is projected to be only 8.7% from 2023 to 2027.