CCTV Sports responds to "iQIYI exclusively broadcasting national football matches for a fee": The price for broadcasting rights is extremely high, and we firmly oppose the behavior of domestic and foreign capital disrupting the sports copyright market
CCTV issued a statement regarding iQIYI's exclusive live broadcast of the national football match, accusing the high pricing and resisting capital intervention in the sports copyright market. Despite the high level of attention to the match, viewers need to pay 9 yuan to watch it due to copyright issues, and CCTV did not obtain the broadcasting rights for the match. The match has sparked discussions, and some users have reported that they were unable to watch it normally even after payment
The first round of the Asian Top 18 in the Asia-Pacific region against Japan officially kicked off at 18:35 tonight, but this key match was not broadcasted by CCTV, instead exclusively provided by iQIYI Sports.
Due to the involvement of the national team, tonight's match has attracted high attention. In addition, CCTV, the preferred choice for viewers, does not have the broadcasting rights. Viewers who want to watch the match must pay to watch it on iQIYI, leading to a large number of users criticizing this behavior. The topic "iQIYI charges for live broadcasting national football matches" has sparked discussions online, and even recently climbed to the second place on the hot search list.
In response to the inability to broadcast the match, CCTV issued a statement, stating that they have repeatedly sought the broadcasting rights for the match, but AFG's offer is extremely high. They firmly oppose domestic and foreign capital disrupting the sports copyright market and will strive to obtain the rights to broadcast China's matches as soon as possible.
IT Home found that the broadcasting rights of this event are held by the Asian Football Group (AFG) on behalf of the Asian Football Confederation, and iQIYI Sports is the exclusive broadcaster in mainland China.
Due to copyright issues, this national team match is not free. Non-members who want to watch this match need to pay 9 yuan to watch it. CCTV5 provided a replay of the Paralympic Table Tennis competition in Paris during the same period and will broadcast the fifth-sixth place final of the blind football match between the Chinese team and the Moroccan team.
At the same time, the CCTV App shows that this match will be "live data broadcasted," and the number of people who have reserved for this match has exceeded 30,000.
It is worth mentioning that many users have reported that they have paid but still cannot watch the match properly, and this topic has also climbed to the second place on the hot search list
