Men's clothing brand Jack & Jones from Lining Group settles in JD.com with instant delivery. The store offers over a thousand products with a minimum 40% discount

China Finance Online
2024.09.21 06:05
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Lingzhi Group's men's clothing brand Jack Jones has reached a strategic cooperation with JD Express, entering JD Express to provide over a thousand products with a minimum discount of 40% off. Consumers can make quick purchases through the JD app, with delivery as fast as 9 minutes. This cooperation aims to improve the efficiency of online and offline product management, expand store service coverage, and meet consumers' immediate shopping needs. The head of Jack Jones e-commerce stated that this cooperation marks the beginning of a new era in retail, providing a convenient and fast shopping experience

Recently, with the strategic cooperation between the internationally renowned fashion company Bestseller Group and JD Express, its men's wear brand JACK & JONES has brought over a thousand products to JD Express, providing consumers in more than 170 cities across the country with a convenient instant purchase experience. In addition to the entire product range being discounted to as low as 40% off, there are also special offers for NBA, BSQ, and other IP co-branded products. Consumers can search for "JACK & JONES" or "JACK&JONES" on the homepage of the JD app or in the "Express Delivery" channel at the top to place orders online and have them delivered from nearby JACK & JONES stores, with the fastest delivery of fashionable menswear in 9 minutes, enjoying a convenient instant shopping experience.

Established nearly 50 years ago, Bestseller Group is one of the earliest foreign clothing groups to enter the domestic market, with over 20 independent brands under its umbrella. The well-known men's wear brand JACK & JONES, founded in 1972, is positioned for modern urban men and has always led fashion trends with its simple and pure style.

The entry of JACK & JONES further enriches JD Express's supply of high-quality products in the apparel category, better meeting consumers' needs for instant purchases across all scenarios and categories. Leveraging JD Express's instant retail digital capabilities, JACK & JONES integrates store online and offline product management, after-sales service, and improves omni-channel turnover efficiency, achieving efficient instant fulfillment. At the same time, based on JD Express's LBS capabilities, JACK & JONES will achieve precise operation of traffic across all domains, expand store service coverage, achieve full-scenario reach and dual-channel drainage for online and offline users, promoting dual growth of store users and sales. Sammi Zhao, the e-commerce head of JACK & JONES, stated, "This cooperation with JD Express opens a new era of retail for JACK & JONES, bringing convenient, fast, and high-quality experiences to every user."

Currently, over a thousand products from the full range of JACK & JONES have been launched on JD Express, with 100% synchronization of offline store product structure, fully covering men's daily wear needs. During the grand opening ceremony, consumers can enjoy discounts of 15% off for 1 item, and 25% off for 2 items, with over a thousand products in the entire store discounted to as low as 40% off, choosing from autumn new men's jackets, warm down jackets, casual hoodies, comfortable knitwear, high-quality jeans, and casual pants, experiencing this "fast, good, and economical" fashion feast.

JACK & JONES will continue to enrich the variety of products available on JD Express to meet consumers' increasingly diverse shopping choices. Currently, many clothing brands including Hailan Home, All Cotton Era, and Skechers have joined JD Express, stimulating sales potential. In the future, JD Express will work with more clothing brands to provide a more convenient shopping experience for consumers with a richer range of products and more affordable prices