The countdown to Singles' Day on AliExpress has begun, with Cainiao's "Global 5-Day Delivery" expanding to 14 countries

Alibaba's 2024 Double 11 on AliExpress is currently in full swing. In order to help cross-border merchants better seize the biggest business growth opportunity of the year, AliExpress, in collaboration with Cainiao, has once again upgraded its logistics and fulfillment service experience. The "Global 5-Day Delivery" international express product has expanded to 14 countries, adding countries such as Italy, Poland, and Japan. The 5-day delivery "free shipping zone" is accelerating coverage across Europe, America, and Asia.

It is reported that this year, AliExpress has doubled its investment in Double 11, and together with its "going global partner" Cainiao, will ensure efficient and deterministic logistics and fulfillment services, creating the largest investment and best overseas Double 11 experience ever. With the support of Cainiao International Express in the past two years, AliExpress has reduced its global average delivery time by 50%, with delivery times in key countries improved to 5-7 days.

At the previous merchant launch event, AliExpress announced that this year's Double 11 will have a 3-day pre-sale from November 8th to November 10th, and an official 8-day sale from November 11th to November 18th. The Black Friday pre-sale will be from November 19th to November 21st for 3 days, and the official sale will be from November 22nd to December 3rd for 12 days (all based on local time zones of key countries).

For AliExpress merchants, this will be the most deterministic Double 11 in nearly two years, as AliExpress has provided clear operational directions for different categories of merchants. The cross-border cargo plan clearly follows the "dual-track driving" model: "Merchant Self-Operation POP + Cross-Border Full Hosting." The self-operated (POP) position of merchants has been greatly enhanced, focusing on new products and a rich variety of categories; full hosting focuses on light small items and standard products warehousing and distribution, with marketing channels such as "N yuan N items" and "Super Burst Day" strengthening price competitiveness.

Local cargo plans mainly operate in the "overseas hosting" mode, suitable for merchants stocking major items, high-value goods, etc., overseas, to improve logistics efficiency and category richness in a way that allows merchants to independently and flexibly fulfill orders. With the support of "billion subsidies," Chinese brands can achieve high-quality overseas expansion.

As the global leader in e-commerce logistics, Cainiao will also spare no effort to ensure the end-to-end logistics and fulfillment efficiency and experience of this year's AliExpress Double 11. By expanding flow-through warehouses, pre-locking capacity, real-time tracking of end delivery, and closely integrating warehouse customs clearance and distribution, Cainiao guarantees that parcels will arrive 3-10 days faster on average in key global markets, making overseas consumers' Double 11 packages arrive even faster.

It is reported that since 2017, Cainiao has been building a global smart logistics network and launched the cross-border express standard product "5 USD 10-Day Delivery," which directly reduced the industry's previous delivery time of 30-60 days to 10 days. In September 2023, Cainiao, in collaboration with AliExpress, first implemented "Global 5-Day Delivery" in countries such as Spain, the Netherlands, and the UK, and has since continuously expanded the "free shipping zone." Covering Europe, America, and Asia, Alibaba has won the trust of cross-border merchants and consumers. The 2024 Alibaba financial report shows that in the international logistics field, Cainiao's daily cross-border parcel volume has exceeded 5 million.