New World Development's YOHO shopping mall's Chinese restaurants and Chinese New Year food merchants see double-digit growth in revenue
The Deputy General Manager of the Leasing Department at New World Development, Chan Kit-yi, stated that the YOHO series of shopping malls will launch multiple creative activities in 2024 to enhance customers' festive experience. The mall has invested over HKD 3 million to hold events for the Year of the Snake, and it is expected that the revenue of Chinese restaurants and festive food merchants will see double-digit growth. In 2025, the mall will introduce new year red packets and welcome a limited store of the Korean boy band "SEVENTEEN" to attract more young customers
The Deputy General Manager (Promotion) of the leasing department of New World Development, Chan Kit-yi, stated that looking back at 2024, YOHO Mall continuously plans new, creative, and Hong Kong-themed events to promote various immersive experiences. They sincerely bring a series of special activities for pet owners and their pets, aiming to allow both to celebrate various festivals together in the mall. To enhance the festive atmosphere of the Lunar New Year and improve customers' dining, entertainment, and shopping experiences, YOHO MALL has invested over HKD 3 million to hold spectacular Year of the Snake activities and New Year offers, celebrating the new year with the public.
In addition, she mentioned that many citizens take the opportunity of the Lunar New Year to gather with family and friends, going out for reunion dinners and shopping for New Year goods, expecting a double-digit increase in the revenue of Chinese restaurants and merchants selling festive food.
Entering 2025, the mall has specially launched the "Xing Dian Xian Rui" New Year red packets (image), designed in the shape of a Japanese-style knot charm that contains infinite blessings, adorned with animal and plant totems that bring a universal festive atmosphere for the New Year, and crafted with luxurious hot stamping and embossing techniques to create a high-quality red packet for redemption.
Additionally, the globally popular South Korean boy band "SEVENTEEN" will open its first limited-time store in Hong Kong at YOHO MALL during this New Year period, welcoming the new year with colorful activities, which is expected to attract more young customers and lay a strong foundation for YOHO MALL's New Year period in 2025.
Top image: YOHO MALL has invested over HKD 3 million to hold spectacular Year of the Snake activities and New Year offers
