On January 20th, Jinshi Data reported that, according to AXIOS, social media platforms are competing to launch new features and advertising campaigns to attract users and creators concerned about TikTok's uncertain future. Last Sunday, the social media platform "X" finally launched the long-awaited video tag in the United States, allowing users to access short-format vertical video sources more quickly. Last Sunday, Instagram CEO Adam Mosseri introduced "Edits," a clone of TikTok's sister app CapCut, which allows users to edit videos. On the same day, Instagram reorganized its app to make it look more like TikTok, using rectangular posts in user profiles instead of the iconic square boxes