
Meituan's Wang Puzhong talks about the "takeout war": competitors lack systematic capabilities
Today, according to LatePost, Wang Puzhong, CEO of Meituan's core local business segment, stated that Ele.me's daily promotions of free orders last year were too costly to sustain. Wang Puzhong mentioned that Ele.me was the first to implement "0 Yuan Purchase," and last year they offered free orders every day, but their costs were too high to maintain in the end. Regarding the food delivery battle, Wang Puzhong pointed out that competitors' systems do not have the capabilities of Meituan. "I send a milk tea coupon to designated users, specifying a particular product, and then guide users to which store to pick it up. This requires strong system capabilities, and this entire series needs to be developed. Of course, they are working overtime to develop it. You can wait and see if competitors will follow suit."
