
CITIC International raised Trip.com’s target price to 653 yuan and maintained a "Buy" rating
Jiaoyin International pointed out that Trip.com (09961.HK) exceeded expectations in its second-quarter performance, with hotel business growth surpassing forecasts and market share continuing to increase. The company is in a favorable position in the current competitive environment of the mainland market, and the trend of improving marketing investment efficiency will continue. Although competition in some overseas markets has intensified and increased investment, the overall impact on the company's profits is controllable.
The bank extended its valuation of Trip.com to 2026, based on a price-to-earnings ratio of 20 times for 2026, raising the company's target price from RMB 591 to RMB 653, maintaining a "Buy" rating
