UBS: Sands China gained the most market share in August, increasing by approximately 150 basis points month-on-month

UBS published a research report indicating that based on channel surveys, the average daily gaming revenue for the current season has increased by approximately 3% compared to the next season, while the average daily gaming revenue in VIP rooms has increased by about 15%. Sands China (01928.HK) continued to gain the largest market share in August, increasing by about 150 basis points month-on-month, which may be driven by seasonal factors in summer, increased marketing efforts, and the number of hotel rooms available since April from the Londoner.

Additionally, Melco Resorts & Entertainment (MLCO.US) saw its market share rebound by 150 basis points in August, narrowing the quarter-to-date market share decline to 140 basis points. Galaxy Entertainment Group (00027.HK) increased by 50 basis points, resulting in a quarter-to-date market share growth of 70 basis points. MGM China (02282.HK) decreased by 250 basis points month-on-month, with a quarter-to-date market share drop of 60 basis points, but still maintained a mid-double-digit level. Wynn Macau (01128.HK) saw its market share decrease by 100 basis points month-on-month, but still grew by 100 basis points quarter-to-date. SJM Holdings (00880.HK) held steady in August, but its market share has decreased by 50 basis points quarter-to-date.

UBS stated that in August, Sands China held a 23.5% market share in the Macau gaming industry, Galaxy Entertainment Group had 21.5%, Wynn Macau had 13%, Melco Resorts & Entertainment had 15%, MGM China had 15%, and SJM Holdings had 12%