FEIYANG GROUP's subsidiary signed a "Strategic Cooperation Framework Agreement" with Qingdao Cultural Property Exchange Center regarding potential cooperation in the field of digitalization of cultural and tourism assets

Zhitong
2025.09.10 14:26
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FEIYANG GROUP's wholly-owned subsidiary signed a strategic cooperation framework agreement with Qingdao Cultural Property Exchange Center to explore digital cooperation in cultural and tourism assets. Both parties will jointly build a digital trading platform, develop cultural and tourism resources, research the application of blockchain technology, and expand digital asset trading. This cooperation aims to enhance the group's business innovation and market competitiveness, aligns with the company's long-term development strategy, and is expected to positively impact digital business scenarios and asset operation efficiency

According to the Zhitong Finance APP, FEIYANG GROUP (01901) announced that on September 10, 2025, its wholly-owned subsidiary Zhejiang Feiyang International Tourism Group Co., Ltd. signed a "Strategic Cooperation Framework Agreement" (framework agreement) with Qingdao Cultural Property Exchange Center regarding potential cooperation in the digitalization of cultural tourism assets.

The Qingdao Cultural Exchange Center is a professional institution qualified for cultural property transactions, possessing rich experience and resources in cultural property trading and digital operations. As a Hong Kong Stock Exchange main board listed company focused on cultural tourism business, the Group has significant advantages in tourism resource integration and digital scenario applications.

Both parties, based on the principle of "equality, mutual benefit, and win-win cooperation," aim to jointly promote the construction of digitalization standards for cultural tourism assets and the development of a trading ecosystem. Key cooperation content includes:

  1. Jointly building a digital trading platform for tourism assets and exploring a compliant and efficient circulation mechanism for cultural tourism digital assets;

  2. Collaboratively developing digitalization of cultural tourism resources and IP incubation to cultivate new types of cultural tourism consumption scenarios;

  3. Jointly researching the application of digital technologies such as blockchain in the certification and trading of cultural tourism assets; and

  4. Exploring innovative business models for expanding digital asset trading in Hong Kong and overseas.

The specific implementation details of the cooperation projects will be clarified by both parties through separate special agreements. The framework agreement does not constitute a legally binding agreement.

The potential cooperation will help the Group integrate resources in the cultural tourism industry and digital trading capabilities, further enhancing business innovation and market competitiveness, in line with the company's long-term development strategy. The cooperation is expected to have a positive impact on the Group's expansion of digital business scenarios and improvement of asset operation efficiency. The Board believes that the potential cooperation is beneficial for the Group to seize opportunities in the digitalization of cultural tourism and create sustained value for the company's shareholders

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