Adidas responds to the OEM controversy: the brand leads the design, authorizing Xuezhongfei to handle manufacturing

智通財經
2025.10.24 01:48
近期，阿迪達斯羽絨服由雪中飛代工一事引發市場關注。有網友在社交平台發帖稱，其在短視頻平台直播間購買的阿迪達斯羽絨服，實為雪中飛代工產品。對此，阿迪達斯官方旗艦店客服表示，“阿迪達斯授權雪中飛製衣廠負責生產製造環節，雙方一起致力於為消費者提供優質產品，品質有保障。” 並進一步表示，“在代工廠生產的阿迪達斯商品，我們負責設計、開發等主要環節，工廠只負責生產製造環節。”
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