August China's Game Developers' Overseas Revenue Ranking Released: miHoYo, Tencent, and DianDian Interactive Take the Top Three Spots.

Zhitong
2023.09.11 02:24
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2023 August Summary of Chinese Mobile Games' Overseas Performance: Both new and old games made efforts, resulting in an overall performance surpassing that of July.

According to Dolphin Research, on September 11th, it was reported by data.ai that the ranking of Chinese game developers and app overseas revenue for August 2023 has been released. miHoYo and Tencent (00700) have successfully generated over 100 million US dollars in overseas revenue, surpassing 37 Interactive Entertainment (002555.SZ) to claim the third spot on the revenue list. Apart from the rapid growth in global revenue of White Out Survival, another farming simulation game by miHoYo called Dragonscapes Adventure has performed well in the European and American markets, contributing to a 13% monthly revenue growth for the publisher. Other game developers that have significantly climbed the rankings include Youzu Network, Habby, Xinghe Interactive Entertainment, Leyou Technologies, Tianyou Network, and Xindong Network.

The Chinese, Hong Kong, and Taiwan markets have contributed to the revenue growth of multiple publishers.

Xindong Network has shown remarkable performance in this period, climbing 12 spots in the revenue rankings compared to the previous month, reaching the 26th position. This can be attributed to its newly released game, Linglan Sword: For the Peaceful World, which has generated nearly 4 million US dollars in revenue in the Chinese, Hong Kong, and Taiwan regions as of August 31, 2023. With its classic pixel art style, rich branching storyline, and highly strategic gameplay, the game has consistently maintained a store rating of 4.5 or above. Another game company that has flourished in the Chinese, Hong Kong, and Taiwan markets is Tianyou Network, thanks to its MMORPG game, Reincarnation Twins. Although the game is currently available in Singapore, Malaysia, and the Chinese, Hong Kong, and Taiwan regions, the majority of its revenue (over 90%) comes from the Chinese, Hong Kong, and Taiwan regions, propelling Tianyou Network to the 25th spot on the revenue list. This demonstrates that the Chinese, Hong Kong, and Taiwan markets remain important markets that cannot be ignored for specific game categories.

Summary of Chinese mobile games' overseas performance in August 2023: Both new and old games have made significant contributions, surpassing July's overall performance. The top 30 products on the Chinese mobile games' overseas revenue list have collectively generated 700 million US dollars in the international market, representing a 5.7% month-on-month growth. The top three on the list are Honkai: Star Rail, PUBG MOBILE, and Genshin Impact. Honkai: Star Rail and Genshin Impact both underwent version updates in August, achieving revenue growth of 45% and 8% respectively, showcasing their strong revenue-generating capabilities. This month, products such as Goddess of Victory: NIKKE, Survivor!.io, and MARVELSNAP have also benefited from major updates.

After undergoing extensive testing and optimization, Watcher of Realms, a team-based RPG mobile game under the umbrella of Mutong, was officially launched globally in July. In August, it continued to perform well, ranking among the top 30 in terms of overseas revenue and securing the 26th position.

Other game rankings:

Identity V (NetEase)

NetEase, a major game company, had two games in the top 30 of overseas revenue in August: Knives Out and Identity V. With a deep understanding of the Japanese market and long-term investment, these two games have maintained high popularity in the region. Among them, Identity V showed significant growth in user spending, generating nearly $7 million in revenue in Japan alone, with a growth rate of 97%. This was mainly due to the strong stimulation from the "New Gun Bullet Rebuttal V3 Collaboration Essence - Third Wave" event and related comeback activities on August 3. Identity V also performed well in the US and South Korean markets, with revenue growth rates of 84% and 246% respectively.

Watcher of Realms (Mutong Technology)

Following the success of Mobile Legends: BangBang and Mobile Legends: Adventure, Mutong successfully launched another hit mobile game, Watcher of Realms. The game was globally released in July 2023 and made it to the top ten of the RPG game download charts in the United States, Canada, and France. In August, the game maintained excellent growth momentum, with user spending exceeding $10 million, a month-on-month growth of 121%. Currently, the United States is the largest market for the game, accounting for 42% of the revenue share.

Dragonscapes Adventure (DotDot Interactive)

Dragonscapes Adventure, a farm simulation game under DotDot Interactive, achieved a remarkable revenue growth of 62% in August and entered the top 30 of overseas revenue for the first time. The game, which excels in ASO and advertising, successfully attracted more players to download and complete in-app purchases through the design of puzzle-solving mini-games and appealing store assets (avatars, screenshots, and store descriptions) and advertising materials.