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Rate Of Return$Li Auto(LI.US) is about to launch the L6 SUV. Here's some information excerpted from the internet:
It will be Li Auto's smallest SUV, but still quite large for its price range.
The company's management still wants to maintain profitability, targeting a gross margin of 20%+.
Regarding price cuts, Richard Yu made a good point: reducing prices may not necessarily boost sales, but it can pressure competitors, as everyone will be watching to see if rival companies will follow suit with price reductions.
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