Netease Inc. Sponsored ADR is an internet technology company dedicated to providing high-quality online services centered around content, community, communication, and business. It develops and operates some of the most popular PC clients and mobile games in China. The company also operates some of the most popular international online games in China, working with companies such as Blizzard Entertainment, Mojang AB (a subsidiary of Microsoft), and other global game developers. Netease Inc. Sponsored ADR also offers other services, including intelligent learning services from its subsidiary Youdao, its music streaming platform Netease Cloud Music, and its own-branded e-commerce platform Yanxuan. The company operates through the following business segments: online game services, Youdao, Netease Cloud Music, and innovation businesses. The online game services segment produces online PC client games. Youdao is a China-based online education service provider. The Netease Cloud Music segment represents the revenue of online music services by selling various content and service packages through members' subscriptions. The innovation businesses and other segments provide other services, including video streaming and its own-branded e-commerce platform Yanxuan. The company was founded by Ding Lei in June 1997 and is headquartered in Beijing, China.