With Apple's intelligence, is a more user-friendly Siri finally coming?

At 1:00 am Beijing time on Tuesday, Apple's press conference ushered in a "highlight moment" with the launch of the first iPhone ever to feature AI capabilities - the iPhone 16 series.

According to the conference, the chip configuration of the entire iPhone 16 series supports Apple's personal intelligent system, Apple Intelligence, transforming the iPhone into not just a pocket-sized computer, but also an AI-driven personal assistant, revolutionizing the user experience.

With the introduction of AI capabilities, the enhanced version of Siri may become the biggest selling point of the iPhone 16.

Firstly, in terms of appearance, Apple has upgraded the animation for activating Siri, changing it from a glowing ball at the bottom of the screen to a flashing light at the edge of the screen. When Siri is activated on iPhone, iPad, or CarPlay, corresponding animations will appear.

Secondly, in terms of interaction, thanks to its enhanced language understanding capabilities, Siri can engage in more natural conversations with users and can also receive text messages.

Craig Federighi, Apple's Senior Vice President of Software Engineering, stated at the conference: "Siri is gaining 'screen awareness' and 'personal contextual understanding'." This largely addresses the pain points of Siri being slow to respond, having poor understanding capabilities, and limited practical use.

For example:

When your friend sends you a text message about a new album, Siri can access the message on your screen, allowing you to command Siri to "play the album";

Using Siri to add a set of photos to an album or send them to a friend;

Handling requests like "retrieve the TV show recommendations your friend sent you last month";

Handling requests like "send Erica photos of the barbecue on Saturday".

These features also mean that Siri is not just a voice assistant, but can also perform actions within and across applications.

Moreover, the interaction is not limited to iPhone devices, as Apple has also upgraded the Siri experience on AirPods, allowing users to respond to Siri notifications by nodding or shaking their heads.

In summary, with the intelligence of Apple, Siri's performance will be significantly enhanced, providing more natural and relevant responses, as well as meeting users' personalized needs more effectively.

In addition, the biggest upgrade may come from OpenAI.

Earlier this year, Apple announced a partnership with OpenAI, and as Apple's intelligence is implemented, this collaboration will gradually come to fruition. The conference introduced that users can request the system to call on ChatGPT to respond while using Siri and a range of applications

Some analysts believe that the cooperation with OpenAI has largely reversed Apple's previous slightly declining position in the AI ​​competition. It is expected that Apple will announce more AI ​​partners in the future