Zhitong
2024.09.17 12:27
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Amazon Prime Big Deal Days promotion will be held on October 8th

Amazon announced that its Prime Big Deal Days promotion will start on October 8, 2024, and last for two days. This event will offer discounts of up to 40%, covering seasonal essentials such as winter fashion, electronics, and Halloween costumes. Prime members will also enjoy additional benefits such as free access to Amazon Music Unlimited and Grubhub+. Amazon stated that the Prime Day promotion in July achieved record sales, with significantly increased participation from Prime members

According to the financial news app Zhitong Finance, shortly after the July Prime Day promotion, Amazon (AMZN.US) has announced that this year's Prime member promotion "Prime Big Deal Days" is officially scheduled for October. It is reported that this promotion will start at 15:01 on October 8, 2024 Beijing time, lasting for two days, and will offer a series of holiday discounts in advance. The highlight of this event is discounts of up to 40% on seasonal essentials, including winter fashion, electronics, and Halloween costumes. Prime members can also enjoy various benefits, such as free use of Amazon Music Unlimited and Grubhub+.

Jamil Ghani, Vice President of Prime Worldwide, emphasized the value that Prime Big Deal Days promotion brings to Prime members. He stated, "Exclusive events like Prime Big Deal Days, combined with free shipping for over 3 billion products in more than 35 categories, make Prime membership more valuable than ever before." Most of the Prime Day promotions are exclusive to Amazon Prime members, with a subscription fee of $14.99 per month or $139 per year.

Amazon has announced that it will offer a 55% discount on select first-party products, including Blink Outdoor 4 security cameras, Fire TV, Eero mesh Wi-Fi systems, and Luna cloud gaming service controllers. In addition, brands and manufacturers such as Lego, Fuji, Samsung, Beats, and others will also offer their respective promotions on the eve of the event.

It is worth mentioning that the July Prime Day promotion on Amazon was a huge success, breaking sales records and increasing Prime member engagement. According to Adobe Analytics, consumers spent a total of $14.2 billion during the July Prime Day period, an 11.0% increase from the previous year. Well-known brands like Apple and Dyson, as well as small businesses like TruSkin and Blueland, were particularly popular. In addition, independent sellers made significant contributions to the success of this event, selling over 200 million items