Tap Native introduces Bid by NPI, allowing pharmaceutical advertisers to customize CPC bids to target HCPs individually.

Unusual Whales
2025.05.22 19:06
On May 22, 2025, Tap Native, a prominent digital advertising platform in the healthcare industry, introduced its latest feature, Bid by NPI. This precision targeting capability allows pharmaceutical advertisers to set personalized cost-per-click (CPC) bids. This innovation aims to enhance tailored advertising strategies and optimize campaign performance for better audience engagement.
Source: Unusual Whales The copyright of this article belongs to the original author/organization.
The views expressed herein are solely those of the author and do not reflect the stance of the platform. The content is intended for investment reference purposes only and shall not be considered as investment advice. Please contact us if you have any questions or suggestions regarding the content services provided by the platform.