Sony acquires STATSports to expand athlete tracking and performance analysis business
Sony has acquired a majority stake in STATSports Group, enhancing its athlete tracking and performance analysis capabilities. This acquisition will integrate STATSports' wearable technology with Sony's existing sports tech portfolio, including Hawk-Eye Innovations and Beyond Sports. The goal is to provide comprehensive solutions for sports teams and athletes, improve player development, and explore new markets.
Sony has acquired a majority stake in STATSports Group, a leading provider of athlete monitoring and performance analysis technology. This move will integrate STATSports’ wearable athlete tracking solutions with Sony’s existing sports technology portfolio, which includes optical tracking technologies from Hawk-Eye Innovations and KinaTrax, as well as visualization services from Beyond Sports. The combined expertise aims to deliver comprehensive tracking and performance analysis solutions for sports teams and athletes, enhance player development, and expand into new markets. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Sony Group Corporation published the original content used to generate this news brief on October 08, 2025, and is solely responsible for the information contained therein. © Copyright 2025 - Public Technologies (PUBT) Original Document: here
