
Amazon and Google Rarely Join Forces: Launch Multi-Cloud High-Speed Interconnection Service

Amazon AWS and Google Cloud have rarely joined forces to launch a service that can quickly establish high-speed private links across clouds, addressing the risk of network interruptions and meeting enterprises' demand for highly stable connections. This move not only simplifies the deployment of multi-cloud architectures but also reflects how cloud giants are strengthening their infrastructure competitiveness by enhancing interoperability in the context of the AI wave and surging traffic. Currently, AWS's quarterly revenue has reached more than twice that of Google Cloud, further solidifying its market leadership
The two major cloud computing giants, Amazon and Google, are rarely coming together to establish faster and more reliable connections for enterprise customers between their respective cloud platforms through a jointly developed new service. This move aims to meet the growing market demand for high-stability connections and reduce the risk of significant business losses that may arise from network interruptions.
According to a joint statement released by the two companies on Sunday, this new initiative will allow customers to establish private high-speed links between Amazon Web Services (AWS) and Google Cloud in just a few minutes, significantly shortening the deployment time that previously could take weeks. The initiative aims to improve network interoperability and facilitate enterprises adopting multi-cloud strategies.
On October 20, AWS experienced a massive service outage that took down thousands of websites globally, including popular applications like Snapchat and Reddit. According to data from analysis firm Parametrix cited by Reuters, this outage alone could have caused losses of up to $650 million for U.S. companies, highlighting the critical role of cloud service stability.
Robert Kennedy, Vice President of AWS Network Services, referred to this collaboration as a "fundamental shift in multi-cloud connectivity." Rob Enns, Vice President and General Manager of Google Cloud Network, stated that the goal of the joint network is to "make it easier for customers to migrate data and applications between clouds."
Enhancing Interoperability and Addressing Disruption Risks
According to the announcement from the two cloud service providers, this new product combines AWS's Interconnect–multicloud with Google Cloud's Cross-Cloud Interconnect services. Its core objective is to improve network interoperability between different cloud platforms to address the urgent market demand for reliable connections, especially in a time when even brief internet service interruptions can have a significant impact.
This initiative aimed at simplifying multi-cloud architecture has already attracted early users. Google Cloud mentioned in a statement that enterprise software giant Salesforce is one of the first adopters of this new solution.
This collaboration also reflects a broader trend in the tech industry. With the accelerated development of artificial intelligence and the surge in internet traffic, the demand for computing power is growing at an unprecedented rate. To meet this challenge, tech giants including Alphabet (Google's parent company), Microsoft, and Amazon are investing billions of dollars in building a new generation of infrastructure capable of handling massive data and traffic.
Cloud Market Landscape and Performance
In the current global cloud computing market, AWS is the largest provider, followed closely by Microsoft's Azure and Google Cloud. The collaboration between these two competitors to provide interconnected services is significant for enterprise customers who rely on multiple cloud service providers to diversify risk.
From a financial performance perspective, Amazon's cloud business achieved strong growth in the third quarter. According to Reuters, AWS generated $33 billion in revenue for the quarter, more than double Google Cloud's $15.16 billion revenue during the same period, further solidifying its market leadership position
