"End of an Era": Musk Announces Custom Orders for Model S and Model X Have Closed

Tesla's two flagship models, which established the company's status, have reached their historical end. Elon Musk has officially announced the closure of custom orders for the Model S and Model X, marking a significant strategic transformation in the electric vehicle giant's product lineup.

Musk posted on X on April 1, stating: "Custom orders for Tesla Model S and Model X have ended, only some inventory vehicles remain." He also mentioned that a formal ceremony would be held to commemorate this moment, accompanying his post with an old photo from 14 years ago when mass production of the two models began, and wrote: "I love these cars."

According to Tesla Oracle, Tesla has notified customers via email that production related to these models at the Fremont factory has effectively concluded, and existing inventory will satisfy remaining demand.

This decision reflects a profound shift in Tesla's product strategy. The Model S and Model X were Tesla's earliest high-end models, playing a crucial role in popularizing electric mobility and providing financial support for the company's autonomous driving technology research and development. The decision to cease production indicates that Tesla is refocusing its resources on the mass market and emerging technology sectors.

Fremont Production Halts, Inventory Continues to Tighten

According to Tesla Oracle, Tesla characterized the Model S and Model X in emails to customers as "the beginning of the global transition to electric transportation" and stated that these two models laid the foundation for the company's autonomous driving technology development. The email confirmed that production at the Fremont factory has effectively ended, and existing inventory will be used to meet final market demand.

At the regional market level, Tesla had previously set March 31 as the final order cutoff date for the South Korean market, and this global closure of custom orders aligns closely with this timeline. Tesla's online configurator shows that some specification options (including Lunar Silver Metallic paint) are already sold out, further confirming the tightening inventory.

To clear remaining inventory, Tesla is offering bundled discounts on some inventory vehicles, covering Premium Connectivity and Full Self-Driving capabilities. Some vehicles also come with lifetime Supercharging benefits.

Lightly used inventory vehicles are offered with discounts ranging from $1,000 to $4,000, depending on mileage and configuration. The narrowing selection of optional configurations means that the window for prospective buyers is now quite limited.

Wealthiest Individual on Record

According to AFP, citing Forbes data, Musk's net worth reached $839 billion, making him the wealthiest individual on record. Market expectations for the future of artificial intelligence and autonomous driving technology, along with the rising valuations of both Tesla and SpaceX, are the core drivers of his wealth growth.

Tesla's stock price experienced a period of volatility in 2025, during which Musk faced some consumer boycotts due to his political stances. However, after Musk exited roles related to the Trump administration, the stock price subsequently showed a significant rebound. Meanwhile, Tesla shareholders approved a compensation package that would substantially increase Musk's ownership stake if the company achieves ambitious production and valuation targets—a move interpreted by the market as an endorsement of the company's long-term strategic direction by investors.