Needham：蘋果正在搭建廣告技術平台 未來將與 Meta 展開直接競爭

智通財經
2022.08.05 10:50
Needham 分析師勞拉·馬丁表示，根據蘋果公司的招聘啓事等渠道的消息，蘋果公司正在搭建廣告技術平台，使其能在運行於蘋果操作系統的應用程序上投放廣告。據報道，馬丁認為，蘋果 “正處於建立一個新的移動廣告平台的早期階段”，未來將 “與 Meta 在網絡廣告業務領域開展直接競爭”。
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