IHeartMedia and Malcolm Gladwell's Pushkin Industries Reveal Growing Consumer-Marketer Disconnect in Landmark Report

marketscreener
2023.09.13 21:01
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(Marketcreener.com) 營銷人員有時會追逐消費者並不關心的趨勢：50% 的消費者從未聽説過 ‘Aperol Spritz’，相比之下，只有 3% 的營銷人員沒有聽説過 ‘Aperol Spritz’，最難戒掉的兩個習慣是飯間零食和他們最喜歡的播客，而對於營銷人員來説，最難戒掉的是零食和在線...https://www.marketscreener.

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