Man...these token costs are starting to seriously become an issue.
Yes, companies want to generate as many useful tokens as possible, but they really don't want to pay for them if open-source alternatives exist.Anthropic and OpenAI are starting to realize the reality of this and have started to give out as much free compute as they can in order to lock startups into using their models over others, as per the WSJ. This is probably a necessary thing to do for these model companies and they have capital to subsidize giving away the compute, but it also speaks to how serious the wars for tokens are becoming. As both OpenAI and Anthropic get ready to go public, they need more levers for growth and it feels like rev-sharing with many of the companies they work with, or some version of sharing in the upside in exchange for compute, may be part of the way they lock people into their models so that they don't go the cheaper route for tokens.Or, they try to drive token costs down further and find their margin in different areas, but more and more companies are questioning how much they should be paying for tokens.Source: amit
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