Pinduoduo can quietly make a fortune, and the core secret actually lies in Huang Zheng's "Three Don'ts" principle.

While Alibaba is busy opening new fronts—food delivery, AI, the metaverse—not wanting to miss any trend; Pinduoduo does the opposite, cutting everything that can be cut and firmly avoiding what doesn’t need to be done.

The result? A net profit of 120 billion last year, easily outpacing many big companies that are running around like headless chickens.

The most exaggerated part? It doesn’t even take splash screen ads.

While others scramble to earn hundreds of millions, Pinduoduo simply says, "Not needed," ensuring users reach the homepage in one second.

This is the ruthlessness of strategy: others are busy adding features, while it’s on reducing burdens.

Huang Zheng’s old saying now seems more relevant than ever:

"Don’t use tactical diligence to cover up strategic laziness."

In contrast, Alibaba’s 200 billion acquisition of Ele.me hasn’t even let Meituan smell the exhaust fumes.

The business world can sometimes be so counterintuitive:

The more a company focuses on one thing, the easier it is to make big money.

It looks "stupid," but it’s actually the smartest.