$Netflix.US

Netflix 自 2023 年起将不再在财报中提供下一季度的用户增长指引,理由是继去年 11 月和今年年初分别推出带广告的订阅套餐和打击付费账户共享的措施后, “奖励” 日益成为公司健康成长的关键绩效指标。同时,市场预计今年一季度净新增用户数为 260 万,即不再有往年用户高速增长的情况。

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