花旗:泡泡玛特或将继续受益于知识产权孵化和运营 维持对该股的买入评级并上调目标价

Zhitong
2025.08.21 04:41

Citigroup's report states that POP MART is expected to continue benefiting from its IP incubation and operations. The long-standing debate regarding the popularity sustainability of "Labubu" should be answered by the company's consistently strong performance in new product launches. With the mini "Labubu" making its debut this week, Citigroup anticipates that this will further stimulate the IP's popularity globally. In the long term, Citigroup expects that the commercial value of "Labubu" will have the opportunity to extend into a wide range of areas beyond trendy toys. Citigroup maintains a buy rating and raises the target price for the stock from HKD 384.50 to HKD 398.00