蜜雪集团共 2.9 亿人币收购鲜啤公司福鹿家共 53% 股权

MIXUE GROUP (02097.HK) announced that it plans to acquire a 53% stake in the mainland fresh beer company Fulu Family (Zhengzhou), of which 51% will be subscribed through capital injection at a cost of approximately RMB 286 million (the same below), and the remaining 2% will be obtained through equity transfer at a cost of approximately RMB 11.2 million.

The group stated that this investment is an important measure to expand the fresh beer category. After this investment, the group will further empower the target company to fully leverage its competitive advantages, thereby seizing the development opportunities in the fresh beer industry, continuously creating higher quality and affordable products and better consumer experiences for consumers, and building a more influential global food and beverage brand. As of August 31, 2025, the target company is expected to have approximately 1,200 stores, with a store network covering 28 provinces, autonomous regions, and municipalities in China